Zach Stubenvoll

zachstubenvoll@gmail.com

Head of Design @ Meta

Founder @ Reflective Works

Head of Design @ Meta

Founder @ Reflective Works

Head of Design @ Meta

Founder @ Reflective Works

Speaking

• Vienna Contemporary Faire 2023
• Tate Modern Into the Bright 2023
• CXI 2023

Speaking

• Vienna Contemporary Faire 2023
• Tate Modern Into the Bright 2023
• CXI 2023

All work represented was developed with the kind people at Creative X, Meta’s product teams, the Factory, Obama 2012 design team, Droga5, Saffron, 2x4, Studio Dumbar, Colophon, Dalton Maag, Brand new school, Mother, friends and family.

All work represented was developed with the kind people at Creative X, Meta’s product teams, the Factory, Obama 2012 design team, Droga5, Saffron, 2x4, Studio Dumbar, Colophon, Dalton Maag, Brand new school, Mother, friends and family.

Meta rebrand
Obama 2012
RayBan Meta
Quest 3
Never lost
Meta Ai
It's your world
Monograph
Register to vote
Born in quarantine

Design systems

Meta brand system
Instagram brand system
WhatsApp brand system
Facebook brand system
Messenger brand system
Meta product systems
Meta's brand architecture

Meta Reality Labs

Meta Quest 3 launch
Meta View
Meta's brand and hardware
Meta Quest photo system
Meta Horizon
Meta Quest for business
Meta global retail
Quest series packaging

Product

Major life events
Look now
Text delights
Say thanks
COVID response
Secret crush
Mother's day
Olympics

Typography

Meta optimistic
Instagram sans
Facebook sans
Instagram 3d sans
Vienna Contemporary
CXI
Tate Modern Into the bright
Meta illustration system
A place for
Meta Account Center
Facebook sans
Why we build
Vai Brasil
2016 register to vote
Veterans day
Design and delight
Zach leads Meta’s global brand design practice, where his team is designing for the future of connection. He is responsible for the global brand design and expression of Meta, Reality Labs, Instagram, Facebook, WhatsApp and Meta. 

In 2023 he led the launch of Meta Reality Lab’s iconic products including Quest 3, culture defining Ray-Ban Meta glasses, Meta Ai, Meta Horizon, Meta retail and digital. He was one of D&AD’s 2023 top Design Directors

In 2021, he led a small internal team, working directly with Mark Zuckerberg to re-brand the company to Meta.

Over his ten years at Meta, he has founded and built Meta’s brand design practice, institutionalized brand thinking, developed dozens of design patents, scaled products to billions of people, developed global brand campaigns and helped define Meta’s portfolio of brands.

Prior to Meta, he has partnered with startups, advertising agencies and nonprofits. In 2013, he concluded his time on the historic Obama 2012 re-election campaign.

He grew up in the Ohio rust belt, studying art, design, computer engineering and printmaking.